If you’re not interested in the AI war, you can skip this article.
But if you want to know why Gemini is quickly gaining market share in terms of users compared to ChatGPT, you can stay.
OpenAI Weeps, Google Laughs
As you can see, Gemini’s market share keeps increasing, but probably not due to a collapse of OpenAI.
The explanation mainly lies in the fact that Google is integrating Gemini into all its products and naturally reaping the massive traffic that follows. If you use the Google suite, you must have noticed it. Gemini appears everywhere, like a pesky little weed, except it’s generative AI, supposed to bring you all its benefits.
This is Google’s huge advantage over OpenAI. No need to seek out its users; they are already there. Whereas OpenAI, if it wants to grow, must go after them aggressively, which is much less convenient.
Google Released More Good Products Than OpenAI This Year
But we should not underestimate Google’s talent, which owes its growth to much better products, such as Gemini 3 Pro and Nano Banana Pro, which overshadowed ChatGPT upon their release. By general consensus, the blow Google dealt to its contender was resounding and masterful. So much so that Sam Altman felt compelled to respond by immediately releasing version 5.2 of ChatGPT in an attempt to catch up with its main competitor.
Influencer Aakash Gupta explains on X:
« Nano Banana attracted 23 million new users and generated 500 million images in just two weeks. The app reached the number one spot on the App Store in the United States in September, relegating ChatGPT to second place for the first time.
Downloads soared by 45% month-over-month, reaching 12.6 million in September alone. Revenue jumped from $115,000 in January to $1.6 million in August. This represents a staggering increase of 1,291%, driven by a single viral feature. »
In the background, one might wonder if Google is seriously catching up with its challenger, which started long before but is now suffering from a certain lack of innovation. Its version 5.0 was moderately appreciated, and we now see it trying to turn towards new business models to try to cover its incredible losses (over $12 billion per year… we could have quickly solved our pension problem with all that money). Its app is less downloaded, although more frequently used, but the signal is not good, Jean-Pierre.
Will Google’s Unfair Advantage Eventually Kill ChatGPT?
Clearly, Google enjoys an undeniable advantage with its search engine and user base. To gain market share, it simply needs to add its AI feature somewhere, while OpenAI must convince new users to continue its growth. Everyone knows that the second path is like the south face of Mont Blanc, much more difficult (rest assured, I asked Gemini, as I had no idea).
But the fight is not lost for OpenAI. In image generation, my preference swings between the two. Sometimes Nano Banana, sometimes ChatGPT. For text generation and complex requests, I also oscillate, as the way responses are provided complements each other. One can sometimes be better than the other, but one thing is certain: two months ago, I used neither Gemini nor Nano Banana, but now they are both systematically part of my queries. And you? Have you also switched to Gemini?
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